Dead Fish Always Swim with The Stream
June 21, 2012, by Stephan Polomski in Human Resources, Leadership, Management, Marketing
June 21, 2012, by Stephan Polomski in Human Resources, Leadership, Management, Marketing
It is by branding that customers are invited to dream away, as long as they are willing to pay. And no product evokes more dreams than a car like Porsche, BMW, Audi or Mercedes Benz granting the endowment of power, prestige, and status. Or: ecology, family and individuality. Just choose the product, the brand delivers [...]
