Posts tagged with 4 stakeholders approach:

Why Marketing and Culture Need to Amalgamate
March 22, 2010, by Stephan Polomski in Human Resources, Leadership, Management, Marketing

Ten years ago, student a second time, I started a new professional career as management consultant. My first job was a project called “Employer Branding” at Merck Thailand in Bangkok.
Twelve years ago, McKinsey just started to talk about the “War for Talent”. I remember the article by Elisabeth Chambers, which Heinz Landau, MD of Merck [...]

Make It Work: Employer Branding II – Implement It!
January 28, 2010, by Stephan Polomski in Human Resources, Leadership, Management, Marketing

Just at the moment, the shareholders of the companies I worked for understood that implementing employer branding will affect their whole company, internally and externally, they sometimes lost courage because they where – I guess – afraid of an all pervading change management and high investment. In this blog (and upcoming occasions) I will show [...]

Effective Leadership Communication
October 28, 2009, by Heinz Landau in Leadership, Management

Mastering your skills in connecting with people by making them feel that they matter to you is a key element of caring leadership and is crucial to the success of any leader and any organization. Effective leadership communication typically increases trust and respect, can build morale and manage conflict, influences employees, can win hearts and [...]

Who Cares Wins
September 28, 2009, by Heinz Landau in Corporate Social Responsibility, Leadership, Management

December 28,2004. Two days after the Tsunami had hit the southern part of Thailand and had left a picture of devastation, I am in my office in Bangkok. I phone Mr. Promboon Panitchpakdi, the Executive Director of the Raks Thai Foundation (RTF), the local arm of CARE International, one of the world’s largest development and [...]

The Three Most Significant Lessons Learned
September 6, 2009, by Heinz Landau in Human Resources, Leadership, Management

Recently, I read an article in a business magazine where a seasoned CEO was asked what his three most significant lessons learned over his career were. That made me think what I would have answered, if I were confronted with this question.
Those people who know me will not be surprised that I will cite three [...]

Missing Out On Employees’ Motivational Drivers
August 15, 2009, by Heinz Landau in Leadership

I just came across a great article in The McKinsey Quarterly 2009, Number 2 titled “The irrational side of change management” where  authors Carolyn Aiken and Scott Keller point out common pitfalls in change management. However, there is also a valuable lesson to be learned for leadership communication in general.
Many leaders seem to be unaware [...]

Managers Solve Problems, Leaders Create Momentum
August 8, 2009, by Heinz Landau in Leadership, Management

Last year, I attended a one day seminar of John C. Maxwell, the famous American leadership guru, who has sold more than 16 million books worldwide. I can say that he is one of the most gifted speakers I ever met. If you ever have the chance to meet him, go for it. He started [...]