Posts tagged with Employer Brand Strategy:

The Social Media Recruiting Trap
February 14, 2012, by Stephan Polomski in Human Resources, Marketing

Out of all channels we hear and in all channels we read: do social media or die. The truth is, if you do social media in order to recruit and you do it not appropriately, you might die as well: loss of image, damage to your brand, demoralization of your recruiting team, loss of money [...]

Make It Work: Employer Branding IV – Retain Them!
March 8, 2010, by Stephan Polomski in Human Resources, Leadership, Marketing

What are you doing to retain those who are the best fitting people in your various business contexts? Those who are most promising with their potentials aligning to your strategy? After having identified them, how do you deal with various target groups, age groups, potential segments, and career paths? How do you do that in [...]