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	<title>The Care Guys &#187; competitive advantage</title>
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		<title>Green-Washing a Company´s Image and a Consumer´s Conscience</title>
		<link>http://www.thecareguys.com/2011/01/23/green-washing-a-company%c2%b4s-image-and-a-consumer%c2%b4s-conscience/</link>
		<comments>http://www.thecareguys.com/2011/01/23/green-washing-a-company%c2%b4s-image-and-a-consumer%c2%b4s-conscience/#comments</comments>
		<pubDate>Sun, 23 Jan 2011 08:19:25 +0000</pubDate>
		<dc:creator>Stephan Polomski</dc:creator>
				<category><![CDATA[Corporate Social Responsibility]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[bio-product]]></category>
		<category><![CDATA[charity]]></category>
		<category><![CDATA[competitive advantage]]></category>
		<category><![CDATA[corporate philanthropy]]></category>
		<category><![CDATA[double morale]]></category>
		<category><![CDATA[Green-Washing]]></category>
		<category><![CDATA[Kathrin Hartmann]]></category>
		<category><![CDATA[Michael Porter]]></category>

		<guid isPermaLink="false">http://www.thecareguys.com/?p=1396</guid>
		<description><![CDATA[In need for a responsible appearance and easement when it comes to licensing bans and rules many companies invest into public relation campaigns in order to pimp up their image. That´s what PR experts nowadays call “green-washing”. Not a white but a green – the bio &#8211; vest often hides a harmful core business. A [...]]]></description>
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		<title>Effective Leadership Communication</title>
		<link>http://www.thecareguys.com/2009/10/28/effective-leadership-communication/</link>
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		<pubDate>Wed, 28 Oct 2009 18:56:17 +0000</pubDate>
		<dc:creator>Heinz Landau</dc:creator>
				<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Management]]></category>
		<category><![CDATA[4 stakeholder approach]]></category>
		<category><![CDATA[4 stakeholders approach]]></category>
		<category><![CDATA[4 stakeholders perspective]]></category>
		<category><![CDATA[appreciation]]></category>
		<category><![CDATA[atmosphere]]></category>
		<category><![CDATA[business performance]]></category>
		<category><![CDATA[business results]]></category>
		<category><![CDATA[buy-in]]></category>
		<category><![CDATA[care for customers]]></category>
		<category><![CDATA[care for employees]]></category>
		<category><![CDATA[care for shareholders]]></category>
		<category><![CDATA[care for society]]></category>
		<category><![CDATA[caring leadership]]></category>
		<category><![CDATA[cause]]></category>
		<category><![CDATA[clarity]]></category>
		<category><![CDATA[cohesion]]></category>
		<category><![CDATA[commitment]]></category>
		<category><![CDATA[communication]]></category>
		<category><![CDATA[competitive advantage]]></category>
		<category><![CDATA[concensus]]></category>
		<category><![CDATA[confidence]]></category>
		<category><![CDATA[conflict]]></category>
		<category><![CDATA[connect]]></category>
		<category><![CDATA[corporate take-off meeting]]></category>
		<category><![CDATA[credibility]]></category>
		<category><![CDATA[effective communication]]></category>
		<category><![CDATA[emotional level]]></category>
		<category><![CDATA[emotions]]></category>
		<category><![CDATA[employee bonding]]></category>
		<category><![CDATA[employee caring survey]]></category>
		<category><![CDATA[employee engagement]]></category>
		<category><![CDATA[employee volunteering opportunity]]></category>
		<category><![CDATA[employees]]></category>
		<category><![CDATA[event]]></category>
		<category><![CDATA[external speaker]]></category>
		<category><![CDATA[generating buy-in]]></category>
		<category><![CDATA[goals]]></category>
		<category><![CDATA[high performance organization]]></category>
		<category><![CDATA[indicator]]></category>
		<category><![CDATA[influence]]></category>
		<category><![CDATA[internal communication]]></category>
		<category><![CDATA[leadership communication]]></category>
		<category><![CDATA[leadership team]]></category>
		<category><![CDATA[message]]></category>
		<category><![CDATA[Mission]]></category>
		<category><![CDATA[momentum]]></category>
		<category><![CDATA[morale]]></category>
		<category><![CDATA[off-site meeting]]></category>
		<category><![CDATA[pulse of the organization]]></category>
		<category><![CDATA[rapport]]></category>
		<category><![CDATA[relationship]]></category>
		<category><![CDATA[respect]]></category>
		<category><![CDATA[strategic review]]></category>
		<category><![CDATA[strategy]]></category>
		<category><![CDATA[success]]></category>
		<category><![CDATA[superior results]]></category>
		<category><![CDATA[team commitment]]></category>
		<category><![CDATA[team spirit]]></category>
		<category><![CDATA[team-bonding]]></category>
		<category><![CDATA[theme]]></category>
		<category><![CDATA[trust]]></category>
		<category><![CDATA[values]]></category>
		<category><![CDATA[visible leader]]></category>
		<category><![CDATA[Vision]]></category>
		<category><![CDATA[watson wyatt]]></category>
		<category><![CDATA[win]]></category>

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		<description><![CDATA[Mastering your skills in connecting with people by making them feel that they matter to you is a key element of caring leadership and is crucial to the success of any leader and any organization. Effective leadership communication typically increases trust and respect, can build morale and manage conflict, influences employees, can win hearts and [...]]]></description>
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